Aunalisa Arellano | How to effectively communicate your features, products, and services to your customers | Customer Marketing Catch-up
Update: 2022-08-15
Description
Talking points:
- Keeping in the loop with your other departments, especially with product leaders.
- Make sure to stay in touch with your advocates - if they don't know about the feature, chances are the rest of your customer base don't know about it either.
- How to cross-sell and upsell to advocates
- Getting involved in thought leadership
- Future of customer marketing
This podcast was brought to you by Influitive - find out more at influitive.com.
Influitive allows you to build a community of advocates and invite your customers, developers, partners, and employees to complete challenges, referrals, product reviews, social media posts, and more. As they complete these personalized and targeted challenges, they earn points, badges, and levels to redeem professional perks and privileges.
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